And this isn’t just a scrappy tactic used by small teams with tight budgets. Even big legacy brands now use GenAI to scale creative output and personalize messaging, without sacrificing brand voice or ...

Productivity is being lost, because too many teams are drowning in AI slop, and endless “almost useful” drafts that look impressive but don’t move the work forward.

Multiple studies have found that the use of generative AI tools can harm intelligence and creativity. Here's how to use it to make you smarter, not dumber. We’ve got a big problem on our hands. The ...

DAM + generative AI = A new paradigm for creatives and martech leaders. Generative AI (GenAI) has undeniably transformed the marketing function, from automated customer interactions to content ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Surya Gummadi The impact ...

At CU Boulder, students, staff and faculty have free access to Microsoft Copilot Chat, a powerful generative AI (GenAI) tool. Copilot functions similarly to other GenAI large language models (LLMs) ...

As the use of generative AI becomes more common in media operations and production, Netflix has laid out detailed guidelines for their use and provided guidance on the kinds of approvals that may be ...